About us

Blendd In started with a mistake.

While developing our shirts, we were testing samples on people around us to finalise fits. What we didn’t realise at the time was that many of them were shorter than what standard size charts are built for. The shirts fit them perfectly — the length was right, the proportions worked, and everything felt comfortable.

Then production happened.

Those same shirts didn’t work for everyone, and we were left with inventory that didn’t fit the “average” customer. That’s when it clicked — the problem wasn’t the shirts. It was the idea of an average body.

We looked around and saw two options: mass-produced shirts that make you compromise, or custom-made ones that are expensive and take weeks to arrive. Neither felt right.

So we built Blendd In — shirts designed to adapt to different heights and body types, without the cost or wait of traditional tailoring. Thoughtful fits, good fabrics, and proportions that actually make sense.

Because a good fit shouldn’t be a lucky accident.